Global communication theory is competing in highly aggressive telecommunications market. They wish to develop a business plan that will allow for them not only to survive but become track force in their industry. This paper will explore some(prenominal) possible alternatives and based on benefits and shortcomings of each, identify optimum solution. blot Analysis Issue and Opportunity Identification Global communication theory like some(prenominal) others in telecommunications industry was facing increased competition which consorts to diminish stock values. Recovery plan was based mainly on cost cutting created by outsourcing to India and Ireland. Outsourcing is the main platform of their retrieval plan and at the same time, the main source of issues and dissatisfaction indoors the company. Not only will it lead to significant bank line cuts and a decrease in salary, but the plan was not communicated properly to either employees or the union. In addition, negotiations that took place amid Globals executive management and union representatives after were distributive in nature instead of integrative. Distributive negotiation involves traditional win-lose thinking. Integrative negotiation calls for a progressive win-win strategy.

(Kinicki & Kreitner, 2003) This lead to even greater employee dissatisfaction, and it also severely impacted kind between Global Communication and Technologies Workers Union. Stakeholder Perspectives/Ethical Dilemmas There argon ii main stakeholders identified in Global Communications scenario, these are Global Communications executive management and Technologies Workers Union. Interests of the two groups are directly opposing each other. Global Communications executive management has responsibility towards the stock holders as comfortably as employees. They have to make sure that company corset productive and relevant in increasingly competitive market. At the same time, they have responsibility towards the employees to provide steady trading and... If you want to get a full essay, order it on our website:
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